Engineering Leadership
/Design × Code
Brands I've Built For
What People Say
“Jono is the manager every engineer hopes to work for at least once in their career.”
“Jono may be the most talented technologist I've worked with in my long career.”
“Jono has been my greatest professional accelerant. He provided the framework I needed to grow into a technology leader.”
“A natural born leader ... working with Jono was a masterclass in drive with insane depth of knowledge.”
“Jono excels at building teams and solutions from zero to one.”
“Jono propels any team he is a part of.”
Latest Writing
The Mirror Principle
Every post above 5,000 impressions shared one trait. Every post below 3,000 didn't have it. The topic didn't matter. The format didn't matter. The time of day didn't matter. The only thing that mattered was whether the reader saw something about themselves they didn't want to see.
Then Made It Irrelevant
I’ve built on Salesforce Commerce Cloud since 2014. I’ve publicly questioned whether Shopify could compete at enterprise scale. Then they changed the game.
Why the Best Engineering Leaders Never Leave the Craft
Every leadership book tells you to let go, delegate, step back. That's terrible advice. 15 years of building engineering teams taught me the moment you stop understanding how your systems break, you lose the ability to make good decisions about them.